It's also very close, which makes it convenient to go. It's very affordable for the price too. Since it is a large chain store, they have the opportunity to have lower prices. The reason Wal-Mart can do this is because Wal-Mart is a benchmark company. According to Mayor Kirk Hunsaker. That's one reason Santaquin has a small business problem. Santaquin does not have an anchor business. (Mayor Kirt Hunsaker, Personal communication, February 6, 2016) We only have small businesses coexisting together. If we were to have an anchor business, small businesses could establish themselves around the anchor store and thrive. I think one of the reasons people don't shop in Santaquin is because of the geologic location. If we look at where Santaquin is located on a map of Utah County, it is located at the southern end of Utah County. Most of the population is located in northern Utah County. As people travel from southern Utah, they may stop in Santaquin for a pit stop. But it is more likely that they will stop in Nephi for a pit stop. And if people are traveling to southern Utah, they will most likely have everything they need before they leave