Paul J. Meyer has been recognized as a great leader in the field of motivation and professional development. He was also the direct author of the quote “Communication – human connection – is the key to personal and professional success”, obviously you have only heard that quote a hundred times. “Communication is key,” plus you said this maybe a couple thousand times too. Why are these statements repeated throughout our lives? And why do they all have communication in them? Here's a simple answer, rhetorical thought. Thinking and speaking in ways where you have to choose how, who, where and why you say what you are going to say. Communication using rhetoric is of utmost value in our lives today, this is the type of communication we must use to achieve a certain goal, regardless of the medium used. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original Essay An example of a rhetorical situation addressed this week was posting my Organization Services ad on Facebook. Of course, this may sound a little corny, but let me tell you, it was the longest time I've ever spent creating a post in my entire life. The reason I say this is because the purpose of my post was to attract and persuade anyone in public who might be interested in my services; However, being a college student means I have no immediate credibility in the eyes of outsiders who might see this ad, unless, of course, I demonstrate my ethics myself. The context of my announcement had to be solid and robust. After all, I was also competing against thousands and thousands of other commercials; I had to stand out and hold my own. My ad was crafted using a confident and informative tone, while also showing readers that their best interests were my top priority. Needless to say, I received 20 personal messages in the space of a week; rhetorical communication pays off immensely. My second encounter with a rhetorical situation was when I went to buy a car. Many people assume that this is the worst shopping experience they have ever had to deal with, while others, like me, find it to be one of the easiest shopping experiences. My salesperson chose to communicate via messaging, and with that, the impression he would make had a huge impact on how he viewed me as a buyer. It was my only audience, so it was easier to narrow down how I chose to communicate through my messaging medium. My context was important because it showed the seller how serious I was as a car buyer. My tone had to remain firm but urgent so that he knew my time was of the essence. My position remained credible as I did a lot of research into the range of vehicles that best met my standards. Buying a car from my perspective was a giant process of elimination; eliminating the cars I wanted and the ones definitely out of my reach was pretty simple. Proactively using rhetorical thinking, I purchased my first vehicle and met a great sales mentor for my future purchases. Finally, this is a rhetorical situation that I encounter on a daily basis. Request for documents from suppliers and customers. This procedure is relatively simple but very crucial to what my job as an administrative secretary consists of. This situation requires me to request key documents needed for projects in a challenging time period. I do my job.