Intangible assets are non-physical assets (e.g. trademarks, licenses, copyrights and goodwill, patents) that offer the possibility of specific rights and benefits, and also the possibility of advantages monetary for the owner. The monetary benefits could be productive or transitory depending on the idea of the intangible resource. Unlike physical or tangible resources, which you can see and contact, intangible resources cannot be physically distinguished. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original Essay Congress grants inventors various types of patents to secure various types of creations or inventions. Understanding how to use each type of patent application will allow any inventor to better use the United States Patent Office to secure their development. There are distinct types of patent applications with the goal that creators can secure various types of inventions. Skilled creators can use the various types of patent applications to anchor the rights they have to protect their developments. There are four different types of patents: utility patent, provisional patent, design patent, plant patent. Patent infringement solutions are obtained through litigation in federal court. On the other hand, the patent owner and the accused infringer may agree to resolve the dispute through mediation or mediation may be required by an agreement under which the dispute arises. When you think of a "brand" you might think of a logo (Apple's apple logo) or the name of a product or service (Forbes). One might even assume that trademarks are only a concern for internationally renowned brands such as fashion (Prada) and fast food (Pizza Hut) companies. In reality, trademark protection extends beyond logos and can cover anything from sounds (the 20th Century Fox fanfare before the film's opening credits), to colors (the "green" on a John Deere tractor), to the shop. While many of the most common examples you hear about involve large corporate brands, understanding trademark protection is equally important for startups, independent creators, and small businesses. Branding protects consumers from confusion regarding the source of products or services. As your business grows, brands become a significant asset because they represent how consumers identify and relate to your company. Trademark law is intended to protect customers from concerns identified with an item or the origin of the administration. Therefore, when a customer picks up a container of Coca-Cola, trademark law guarantees that they are receiving real Coca-Cola rather than water with a darker sustenance color from an organization attempting to exploit buyers. Please note: this is just an example. Get a custom paper from our expert writers now. Get a Custom Essay Trademark guarantees something other than names, it also protects logos, symbols, and characters. Trademark law also protects “trade dress,” which is separate from logos and images, and guarantees the physical appearance of the item or service. For example, trade dress may cover the shape, look and feel, or color design of an item if it is related to a particular organization.
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