Topic > Political propaganda and religion in the late Roman period...

Public architecture in the late Republican period changed radically as Roman politics placed greater emphasis on conquest through expansion. Victorious generals often employed their own architects to build public monuments ex manubiis (Ward-Perkins 20). Julius Caesar built his Forum Iulium near the Roman Forum while Pompey the Great built his Theatrum Pompeii in the Campus Martius, and the complexes greatly influenced the status of generals in Rome. Pompey and Caesar were in fact general builders and exploited the public nature of the complexes for their own purposes. By combining religious worship with personal glory in the context of a public complex, they present the public with propaganda so powerful that it only increases their power as Roman generals and leaders. Pompey's complex was so grandiose and monumental that it laid the foundations for those to come, such as that of the Forum Iulium. Caesar's complex, however, was even grander than Pompey's as he asserted his divine lineage throughout space, making him extremely powerful. The Theatrum Pompeii and the Forum Iulium are examples of a larger theme in the late Republican period, where dictators such as Caesar and Pompey demonstrate the use of a tool to orchestrate domination and separation from the lower class to maintain their position of power. Builder generals like Caesar and Pompey laid the true foundations of the political propaganda that would come in the Augustan period. Pompey the Great achieved a triumph in 61 BC for his successful campaigns in the eastern Mediterranean, and later began work on a magnificent complex in the Campus Martius outside the walls of Rome on the eastern bank of the Tiber River (Kleiner 56). The complex was...... in the center of the card......trix, the plan of the complex and foreign works of art. While Pompey infused his personal successes into his theatrical ensemble, Caesar included this and more. By asserting his divine lineage through his temple to Venus Genetrix, the statues, and the orientation of the complex, he rose so far above the general Roman public that he may have been despised by some, but revered by many. Caesar expanded Pompey's political propaganda methods to extreme levels to help solidify his position as perpetual dictator and increase action in political propaganda for future rulers, such as his son Augustus. Caesar and Pompey before him marked a transition in Roman public architecture in which Rome's generals and leaders began using building plans to communicate their greatness and actually going against Roman propriety to shape Rome's architectural taste..