American culture has evolved and society tends to ostracize people for their intelligence, and our culture has given these intellectuals derogatory names such as nerds and geeks. Leonid Fridman believes that these anti-intellectual values ​​that pervade our society must be fought and stopped for the good of America. The author supports this position in the passage “America Needs It's Nerds” through the use of rhetoric by giving definitions of terms such as geek, offering comparisons through juxtaposition, adding a change in tone, and asking rhetorical questions of the reader. The author begins by giving the definition of geek and how it has been portrayed wrongly all along. The correct definition of geek is "a street performer who shocks audiences by biting live chicken heads," but society uses this term incorrectly. Society tends to call people who are academically serious and of great educational value names like nerd and geek. The author uses juxtaposition to compare Geeks to circus freaks, introducing the correct definition of geek and how it has been incorrectly used in our culture. Our society has associated geeks with monsters for many years because they simply don't understand academically gifted people. The author uses the rhetorical device of juxtaposition to simply demonstrate how wrong our civilization is in comparing a monster biting the head of a live chicken to a person dedicated to the pursuit of knowledge. The author also compares an intellectual to a “monster” to illustrate the disproportionately negative meaning of the term “geek,” while the actual definition of geek is much more negative than the common, everyday use of the word. Later in the past… midway through the paper… achievement surpasses physical ability.” Both rhetorical questions and anaphora help Fridman prove his point because they directly highlight the need to combat anti-intellectual values ​​and highlight academic achievement and intellectual ability. Fridman's argument is extremely convincing in proving his point through the use of comparisons and juxtaposition, adding a change in tone, and adding rhetorical questions that include anaphora to help emphasize his point in the passage. Leonid Fridman in “America Needs Its Nerds” reflects American ideological thought in a harsh and indifferent way. With the use of various rhetorical devices, Leonid Fridman successfully develops his argument that, for the sake of America, anti-intellectual values ​​must be fought and the need for America to re-establish its value system to remain a world-class power..