Topic > Chattanooga Ice Cream Division Case Study - 1019

Managers failed to introduce a meaningful plan that would have helped the bottom line with the ice cream division. The main reason seemed to stem from the negative atmosphere in the group. They questioned Charlie Moore's integrity and his loyalty to the company. The management team had many traits that would classify this management team as a negative group, an example would be a reckless egoist like sales division manager Les Holly, who was critical and blamed everyone. The ego tripper demands attention and tries to feel important by making others look bad. Another example would be a negative artist who rejects any idea suggested by another person (Bethel University, 2011). Vice President and Controller Stephanie Crane would fit the description that she didn't like everyone's idea but her own. The only thing this management team had in common was that they were frantic to come up with an idea to save the company, and neither could