Similarly, Boeing marked its name in the history of Boeing after the invention of the 757 and 767 aircraft programs soon after the failure of the 737 and 747. An unproductive failure occurs when things are going well, but no one knows either the “why” or the “how.” However, productive failure occurs when everyone has a deep understanding and intuition of all actions that lead to the “why” and “how.” Garvin says the learning process isn't expensive. For example, Xerox and British Petroleum can reduce costs by assigning case study and post-project reviews to students, interns, etc. Not only will it reduce costs, but it will also bring in new talent that really helps in a company's learning process. organization. Therefore, learning only needs a manager's time to manage the work. Learning from others is not something that always arises from reflection and self-analysis. Sometimes, the most effective information comes from outside the organization's environment. You gain new perspectives by examining various types of activities and it works as a catalyst for creative thinking. Milliken calls the process of borrowing ideas from outside SIS. SIS stands for Steal Ideas Shameless. On a larger scale, SIS is also known as benchmarking. Benchmarking is an ongoing investigation and learning experience that delivers